6 March 2012

Briefs aplenty! + Plan of the week

Sooo in this post I’ll be telling you all about the new briefs I got assigned today and also what my plan of this week is.

Firstly today was very busy, it started out with a contextual graphic design lecture on the subject of ‘interactive graphic design and multi-media’ it was really interesting actually. The lecture covered a wide range of things from the invention of printing and how it changed graphics to the amazing people who made the very first programmable computer. I took lots of notes during and typed them up straight after so that job isn’t on the ‘to do’ list.

Later on Paul one of the tutors talked to the whole class about what we’ll be doing for the next 8 weeks, there will be 3 briefs that are available.

The first is to design a logo for the Medical Photography Department in the NHS. This is a department I’ve never heard of before but basically it produces photographs and video that is used to diagnose and/or monitor diseases, medical conditions and for teaching purposes. This brief seems quite straight forward they want an edgy and fresh logo, there aren’t any colours that they would prefer so it’s pretty open to interpretation.

The second brief is for a company called Darling Dash. They are the company behind a new an exciting app called Cupple, which is a private sharing mobile app designed specifically for two people in a relationship. Think a confidential Facebook only you and your partner can access, all the sharing without none of the privacy issues.


































I haven’t yet got the official brief from this company yet but it will be based around their app, I think they would welcome any ideas that could help further advance the app and they also expressed that they would like ideas for there sticker packs that they sell through the app. I know they are also interested in promotional materials and especially t-shirt and poster designs that would help promote the brand.

The third brief is for a brand that I had never heard of before today Bad Boy. Bad Boy is an alternative sport and lifestyle brand revolving around mixed martial arts.

They are notable for their presence in both fashion and performance equipment for this sport. This brief although not usually my thing does sound quite good, I’m not into sporty clothing and have never owned a pair of joggers myself but never the less I think I could come up with some good designs and ideas for a line of products for the Bad Boy brand.

So now that I have got my third brief, this week will consist of getting into some early research for all of them but I have to juggle this with starting my contextual studies essay which I want to start writing soon. I also want to make sure that this week I update my blog a bit and publish a few more posts on some cool stuff I’ve seen. Next Monday I will be starting a work placement for a few weeks so I have to start to learn how to juggle multiple projects as I will be going to a company during the day and in my own time I have to start making head way on the 3 briefs so learning to manage my time will be crucial. ­

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