Packaging - Evaluation

Project Reflection (Using SWOT)

What did you enjoy about the project?

I enjoyed designing packaging as it was something I have never attempted before. 

What you didn't enjoy about the project?

Nothing

Have you encountered any problems?

There were some problems in balancing all the different aspects of this brief as there a lot of different final outcomes needed and they all required there own research and consideration.

What went well?

I think my final outcomes went well.

What didn't go well?

Although I liked my final outcomes Id o think that If I was given more time I could have improved them slightly and made them a more cohesive brand identity.  

New skills acquired?

I think I have improved my skills in branding as I have never had to apply them to a packaging brief before. I think I now have a better understanding of branding as a whole.

Did my time management go well, did I hit the internal deadlines?

I think this project was okay-ish, there were a lot of different elements in the brief which definitely tested my management skills, but I managed to hand in on time.

Packaging Brief - Action Plan, Skills Analysis

At the end of a brief there are few ways to help evaluate my strengths and weakness through out the brief and to evaluate my skills.

Packaging Brief - Final Outcomes

Well today is the hand in day and I though I'd post some images of my final outcomes for this brief.

Packaging Brief

I though I'd update the blog with some more development images for the packaging brief.

As you can see these images gives a slight feel of what direction I'm going and the colors I'm using.

Weekly Reflection

LO5
Looking back on this week I've started to develop my ideas further and I've managed my time well as I think I'm on schedule. The only problem with this brief is there is quite a few different final outcome that I have to do, like the actual box you use for sending records as well as envelopes to but the invoice in, promotional cards that could be included n the packaging to help promote the brand. As all the outcomes are different it quite a juggle to proprieties everything and make sure that I don't forget something.

Packaging Brief - Development

My time plan for this week includes development of my Phonica packaging ideas so I thought I'd post some print screens of my work and how its progressing.

LO5

Obviously as Phonica is a record store some of my packaging ideas reflected this. I though it would be silly for the packaging not to reflect the company.

Plan of the week

LO2
The plan for this week is the developmental of my initial ideas.

The deadline of this brief is the 30th October so I have a about four weeks left for development and finalization of my packaging outcomes. This seems like quite a lot of time so I'm quite confident that I will not be rushing when it comes to hand-in.

Weekly Reflection

LO5
In my plan of the week I made myself a plan outlining the whole week and the tasks that I want to accomplish before Friday.

I've managed to complete all the tasks that I set out at the beginning of the week and I've finished my initial ideas and feel ready to move onto development on Monday.

Packaging Brief - Ideas Generation

This week I had to present all of the research that I did on this brief to a small group of the class.

LO3
I think the presentation went okay, at the start of this course I was terrified when it came to any presentations I had to give in front of an audience, but the more I do the better I get. I think that this skill is something that will only be developed the more you do it, the only way I could get used to talking in front of an audience is just be doing it again and again and gaining experience. I'm glad that I've had this opportunity to practice my communication skills as this is a very important part of working with real clients and something I must get used to.

The rest of the week was spent sketching my initial ideas out on paper as I've identified in past tutorials that this is a skill that I would like to make sure I focus on, my initial sketch work and really fleshing out and idea before I move onto a computer.

Plan of the week

LO2
Last week I completed all of my research for the brief and chose a company to design the packaging for. The plan for this week is.

- Present research
- Brainstorming and ideas generation

Weekly Reflection

LO5
Reflection on my progress this week I can say this I have accomplished everything that I set out to do at the beginning of the week in my 'plan of the week'. This week was all about researching the brief in-depth and all the companies on the list. I accomplished this and I also posted images of my research pages. After my research I could make a decision about which company I wanted to design packaging for. I decided to pick Phonic a mostly on-line record store as I think it will prove a challenge as it is very different from the other options that were available.

LO3
I think that as I have followed my plan of the week exactly is a good example of my time management skills which is a core employability skill that I must always try and improve upon.

Packaging Brief - Phonic

LO4 Research Skills
Thanks to my research plan, I have chosen to create packaging for the company Phonic.
www.phonicarecords.com